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October is National Physical Therapy Month.
Raise Awareness and Celebrate the Profession
Every October, we celebrate National Physical Therapy Month to raise consumer awareness about the many benefits of physical therapy. It's also a great opportunity to appreciate what PTs, PTAs, and students do to transform lives.
This October, we are continuing with our consumer awareness campaign, "PT For Future Me," as the theme. This campaign highlights the importance of physical therapy in promoting resilience and supporting strength, mobility, and overall wellness throughout the lifespan to optimize the health span, the period of life when people are generally healthy and free from preventable chronic disease.
This ongoing campaign also emphasizes prevention, wellness, and improving mobility and strength to support all aspects of work, life, and play.
To access our materials, visit ChoosePT.com/future-me.
PT For Future Me Toolkit
A ready-to-use member toolkit includes:
- An FAQ to help address common questions about the theme
- A customizable press release for local outreach
- Downloadable social media graphics with sample-suggested social media copy for easy sharing
- A downloadable infographic
- A patient toolkit, including:
- Information about physical therapy, PTs, and PTAs
- Educational fact sheets organized by life stage
- A discussion guide to help patients prepare for their first visit
- Infographic
- Editorial "Future You" Video
- Animated Video
Get Graphics
Download new PT For Future Me and NPTM-specific graphics from our Public Relations and Marketing Center to raise awareness and celebrate physical therapy. It's full of resources to promote the profession.
Social Media Contest
Your message can help more people #ChoosePT. This National Physical Therapy Month, we're inviting you to put your own voice behind #PTForFutureMe. Read up on the campaign on ChoosePT.com, then create a short video showing how physical therapy helps people move, stay active, and invest in their health at every age. Share it on social media to help more people understand the lifelong benefits of physical therapy!
To enter the contest, tag us in your post on Instagram or Facebook, and use the hashtags #PTForFutureMe and #PTMonth. We'll select three winners who will each have their video featured across APTA social media channels and receive a $50 gift card to the APTA Store! Winners will be announced weekly starting on Oct. 16.
We can't wait to see how you highlight the value of physical therapy through #PTForFutureMe. Looking for inspiration? Check out last year's winners:
History
APTA and participating components began celebrating Physical Therapy Week in the early 1980s. The week was initially observed in conjunction with APTA's annual conference in June and was later moved to October. The week evolved, and the first NPTM was celebrated in October 1992.
National Physical Therapy Month is supported by APTA insurance partner HPSO.
